Today, I'm going to show you this automation that I just put together to improve the search engine optimization of any WordPress website. All you have to do is connect it up, and it will ingest your WordPress posts. It'll have Claude 3.7 rewrite them with the best search engine optimization for 2025.

It doesn't change the HTML, it doesn't change the structure—it just rewrites everything and then puts it back into your WordPress website. We get both the new version and the old version saved over in our Google Sheets.

Why I Built This Automation

The reason I'm doing this video today is because, back in December, I put together this automation and started working on it for months. I really did a lot of work on this. The reason I built this automation is that I found a revenue stream that was really making some money.

Here is a blog post that I published in January where I earned $214 in Bitcoin on that day. The reason I was earning that money is that I had referred people over to the BitGet exchange, and they were doing big trades. So, I got a little bit of their trading fees.

How the System Was Making Thousands

In fact, I started the big automation in December because I was getting money coming in back in November of 2024. At that time, I was making $2,000 a month in Bitcoin revenue. Here in February, I did another report on how I was making that money, what the system was doing, and how much I was making from two different revenue streams.

The system was generating income in one revenue stream while also bringing in thousands of dollars from another.

What I was doing with this automation was that each time there was a new coin listing on any of these three exchanges, the automation would go through a process of researching the new coin listing information, writing a summary about it, creating a title, generating an image, and then uploading everything to the WordPress website.

How the Content Was Structured

Once uploaded, I had to go in and do quite a bit of editing to ensure that everything was laid out properly, with images, links, and everything done correctly. Once I generated the informational blog post, it was posted onto my website.

But then I also did a second article where I purchased some of these newly listed coins—just putting in $5—and then I wrote a second article about it. I published that one on Medium with a link back to the research article.

So, in the end, I had an article about the new coin listing, plus a second article about my experience buying that coin.

SEO Success and Publishing Metrics

From the start of this project, I've now published 168 blog posts. You can see that they pretty much all have fully green ratings for search engine optimization, according to the Yoast plugin.

I ended up posting:

• 40 posts under the BitGet exchange

• 49 posts under KuCoin

• 26 posts under another exchange

• 44 additional posts under the trading category

Multiple Revenue Streams from Content

In this project, I had some vertical revenue streams—one for each exchange. Then I had some horizontal ideas, where I wrote about each new coin listing but also created a second article about my purchase of that coin.

The other revenue stream I was talking about had a vertical component where I could refer people to set up their own shop on the Whop marketplace. However, there were also many different shops on the marketplace offering trading education platforms, courses, and communities.

By writing about each course on the marketplace, I created another revenue stream. Not only could I earn recurring income for any members I referred to these courses, but I could also make ongoing income if anyone upgraded and built their own business.

My initial income and results were really encouraging.

Disaster Strikes: Losing Indexed Pages

But then, disaster struck.

I worked away, posting these articles and sharing them with Google Web Tools to ensure they were all indexed. I had 133 pages successfully indexed.

Then, the terrible thing started to happen—I lost hundreds of pages. Pretty much, there's almost nothing left on the website that is indexed. In other words, the content I had put together using these prompts just wasn't of high enough quality.

Possible Causes of Deindexing

Another possible error in my setup is that I blatantly state right at the beginning of each post that this is Perplexity research. Then, at the bottom, I openly admit:

This blatant admission of using AI on the page might not have been a good idea.

The New Plan: Making AI Content More Human

Which brings us back to the original purpose of this video—to take all of my content, one post at a time, have Claude Sonnet review it, and rewrite it in more natural, human-sounding language.

Additionally, I want to remove all mentions that AI was used to generate the content. Now, I'm going to complete this simple automation, run it on a bunch of my posts, and resubmit them to Google. In a month or so, I'll have the results to share.

Creating the Automation with ChatGPT

To get started, I asked ChatGPT to create a prompt that would accomplish what I needed:

1. Take my WordPress blog content.

2. Feed it to a language model for review and rewriting.

3. Make it sound more human and less like AI-generated text.

The first basic prompt was pretty good. Then, I refined it further by asking ChatGPT to break it down into a system prompt, assistant prompt, and user prompt so that I could structure them properly in my automation.

Removing AI Mentions from the Content

One major change I needed was to remove all references to AI-generated content. So, I added an instruction in the prompt:

This update ensures that the rewritten content will appear more natural and will not trigger potential penalties from search engines.

Implementing the New System Prompt

At this point, I don't know what the results will be. All I can do is copy, test, and see how it turns out.

Inside the automation, I’m now changing the commands for Claude. You can see that I previously had internal linking as part of the earlier command. Now, I'm removing that and replacing it with the updated system prompt.

Fine-Tuning the Automation for Better Results

All right, so the automation took a little bit of adjustment. I ran it a couple of times, but I wasn’t seeing the results I wanted. So, I went back and tweaked the prompt a bit to really focus on writing in a first-person story—like I’m talking to a friend.

This is the article I’m testing to see how it goes. Now, let me refresh this one…

Major Improvements in Writing Style

Okay, it’s definitely changed the wording so that everything is in the first person. Now, it reads like I'm sharing my experience about this new coin listing.

It still has some references to Perplexity in there, but the information is structured in a way that feels natural—like I spent hours researching and am sharing what I’ve discovered. I find it super interesting, and I’m really impressed with how engaging the writing has become.

Phrases like “You will love this” and “You wouldn’t believe…” make it feel much more personal. It’s really quite a change! The article now includes a summary of the pros and cons without sugarcoating anything.

I love the language transformation here. As I go through, I can also see my personal commentary and referral links to some of the best tools.

The Tech Behind the Automation

I really like how this automation has gone through and refined everything. Inside the setup, I’m using Claude 3.7, connected via the OpenRouter interface.

One of the interesting things about OpenRouter.ai is how it shows the shifting trends in LLM usage. Every time a new, more advanced model is released, people start shifting to it. Right now, I’m using Claude 3.7.

I also did some testing with Gemini Flash, but I wasn’t as impressed with it compared to Claude 3.7.

The Cost of Running This AI Automation

So, how much does it actually cost? The post I just rewrote today cost $0.11—just 11 cents for a complete rewrite.

I have no idea how this will play out in the long run, but I’m super excited to run this automation on all of my posts. Now that we’ve set up a great system, it’s time to process all of them and establish a solid benchmark.

I wasn’t originally planning for this kind of experiment, but now that we’re here, I’m fully committed to running all of my posts through the automation so I can share the results with my community.

Comparing AI Automation vs. Hiring an SEO Expert

I calculated how much it would cost me to run this automation—it’s about $25 to rewrite all the posts on this website.

Now, let’s do a quick comparison. I asked Perplexity how much it would cost to hire an SEO professional to re-optimize a website with 170 pages. Here’s what it found:

• An initial SEO audit would cost $300 to $5,000.

• Monthly ongoing SEO optimization would range from $1,500 to $3,600 per month.

In other words, this suggests that I should be running this automation every month to gradually improve my rankings on search engines.

Final Thoughts & Wrapping Up

And that wraps up this video! I hope you found this helpful and that it’s a tool that will make a difference for you.

I’d love to see you inside our community—be sure to subscribe, hit the thumbs-up button, and help get this information out to more people.

Stay safe, everyone—here’s to your success! 🚀

Accessing My AI Blueprints

These AI-powered blueprints are all available inside the AI Business Plans with Doug Community.

It’s part of my Invisible AI Selling Machine—a complete system designed to automate and enhance AI-driven content creation.